GRAZING ADVICE PARTNERSHIP
ETHOS
The Grazing Advice Partnership is a cross-sector partnership between the National Trust, Rare Breed Survival Trust, Natural England, and Ministry of Defence. Their aim is to promote the farming of traditional British livestock, to promote effective methods of farming that are more harmonious with nature, and to offer training and encouragement to the next generation of farmers and landowners.
CHALLENGE
The client had been let down by their original designer and was subsequently left without a logo or branding and with a very short window to the launch date. Design work needed to progress rapidly in order to be ready for the launch, and constant communication was essential.
SOLUTION
Due to the time constraints the logo was a major priority. Working closely with the client a design was completed that met their requirements and ethos. An initial set of brand guidelines was generated in time for the launch, which were expanded upon after the fact when more time allowed.
“We were left in a difficult situation when our original designer failed to deliver and pulled out a week prior to launching the project. Thankfully John was able to step in and worked closely with us to create our logo and an initial set of brand guidelines with very short notice, enabling us to meet our planned launch date. ”
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ELEANOR N
GRAZING ADVICE PARTNERSHIP